All sports federations have again been urged to "reject" the lure of sponsorship by the gambling industry, under the warning that every adult and teenager in the country walks around "with a casino in their pocket".
Fianna Fáil Senator Shane Cassells said sports organizations should not wait for laws to control the advertising of gambling to be passed before rejecting such commercial means from gambling companies.
Fine Gael Senator Joe O’Reilly said that up to 10,000 euros per minute is being spent online gambling in Ireland, which has at least 29,000 addicts.
He called for a limit of € 100 on all bets and that only debit cards should be allowed, pointing out that 77 percent of Paddy Power's profits came from online gambling.
Mr Cassells told the Seanad that he spoke to Basketball Ireland General Manager Bernard O'Byrne on Thursday, who "urges colleagues in all sports associations to lead the way in curbing the spread of sports betting advertising".
Betting shops target membership in sports organizations, Cassells said.
"It may enrich some sports associations, but it ruins the lives of their members and future generations because the companies know that this is where their target market is."
A few years ago there was a move to a casino in Tipperary and they thought the place would be converted to Las Vegas.
"Now every teenager, and indeed every adult, walks around with a casino under their belt."
He said the cell phone was "the greatest weapon gambling companies have to attack their addicts. Through the work of their social media teams, they have targeted people with targeted ads and quenched their addiction. "
He added, "You cannot activate a sports bulletin on Sky Sports without it being sponsored by a casino.
“My nine year old who wants to watch the sports news sees this and every other child too. The sports pages in our newspapers have casino company banners and social media is free for everyone. "
Senator O'Reilly said that "Gambling addiction ruins more than a life and people chase losses with more gambling".
“You suffer from mood swings and depression. It leads to dishonest behavior in people who are different and mysterious and evasive. "
He pointed out that up to € 10,000 per minute can be spent online and requested the maximum stake of € 100, with only debit cards being allowed.
He also said there should be warnings about gambling problems, like the warnings about smoking cigarettes; and requested referrals to addiction services when a customer is high on the list of big funders.
"We're talking about people who have been tortured," he said, and a radical plan was needed to address the problem.
Seanad director Regina Doherty said casino advertisements, which used to be associated with very late-night television, “now only appear to be on our mainstream networks, as if they are legitimate, attractive and part of everyday life Discourse would be ".